My agency experience included working on the HP PurchasEdge B2B rewards program, HP product launches, and the HP SuppliesFinder software tools. In addition to reseller channel engagement, I supported internal communications and HP sales rep training.

HP PurchasEdge

At FCB Global and Murie Design Group, I managed the HP PurchasEdge B2B rewards program account. Over three years, the reseller channel I managed and marketed to saw a 42% increase in engagement.

HP SuppliesFinder

For my HP SuppliesFinder client, I managed creation of sell-in toolkits for C-suite executives to add the SuppliesFinder software interface to their e-commerce sites. Work included focus groups and usability testing.

Make the Upgrade & Save

Make the Upgrade & Save was one of many end-user campaigns I managed for HP clients. This was a very successful trade-in program for HP Imaging Printing Group.